I always talk about downstream process when I work with clients on their workflow: from concept to production, in forward motion, paying attention to bottlenecks and reverses in the workflow. But what does that really mean?
If you’ve ever spent any time in lean manufacturing principles you learn faster isn’t necessarily better. In fact, steady wins the race in terms of completed, successful product. Read the full story
Many thanks to the Fraternity Communications Association for their warm welcome last Friday. Cate delivered 4 presentations to the attendees: Content Management, Getting More from Print, Sticky Sites, and Social Media. We’ve posted a couple of video’s on YouTube from one of the presentations and featured one of them below!
Forwarded by a former trainee & friend!
The Indiana Economic Development Corporation has combined their Tech Fund and SEF grants together to offer funding to Indiana companies and incumbent workers for training. The combined fund will continue under the name SEF, Skills Enhancement Fund. To find out how you can take advantage of DesktopMedia training and SEF funding, contact us today.
We’re launching another site, and this time, much smoother having recently brought desktopmedia-training.com online, utilizing the same developers. We can’t say enough about Wordpress. The more we use it, the more we appreciate what’s under the hood. We are moving from an old Mambo site, dm-corp.com, and have used the following tools:
This month I had the pleasure of delivering some workshops at the Kiwanis International Convention 2009 in Nashville, TN. One of the workshops, the Digital Divide, drew quite a crowd anxious to discuss this phenomenon playing out at their respective local level, in clubs across the country.
Whether you call it MRM, or job management or project management, managing the marketing function is no small task and we often encounter “management by spreadsheet” or tasks in outlook or some other free tool that, while better than nothing, leaves a lot to be desired.
Data: we use data to formulate strategy, we use data to control and measure workflow, we use data to create content, and we use data to measure response. Making sure your data is in good shape, warehoused in industry standard structures, accessible and actionable, should be a common organizational goal. How comfortable are you with integrating your various datapoints with your marketing workflows?
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